THEY NY Summer Campaign

Here are a couple posters I designed for next Summer’s campaign. It was inspired by Salvador Dali meets Bauhaus. The idea was to incorporate surrealism into THEY NY’s signature design, a circle. Taking aspects of the summer heat, we wanted the shoe to appear as if it were melting.

 
Melting 4.jpg
Melting 2.jpg
This one was designed by Jack Lin and recreated by me.

This one was designed by Jack Lin and recreated by me.

Melting.jpg